About us
Founder Sara Lee is one of the most experienced and dynamic operators in entertainment PR with more than 16 years’ experience, handling publicity for some of the best-known names in TV.
She draws on a vault of knowledge and skills gained through extensive work in TV publicity, working in-house for major British broadcasters and one of the UK’s largest production companies over a period of ten years. Sara’s credits include heading up the publicity and launching a catalogue of television’s most successful and popular shows with the likes of The X Factor, Britain’s Got Talent, Take Me Out, Celebrity Juice, QI and Never Mind the Buzzcocks. She has also worked in publicity for news, current affairs and acquired programming.
Sara spent a further six years in personal PR at a highly respected entertainment agency looking after numerous household names. She is adept at designing and executing strategically-tailored multi-platform campaigns and has handled all aspects of her clients’ dealings with the media.
In addition to getting her programmes and clients into the news, Sara is equally adept at handling many of the other challenges that accompany high profile shows under huge media scrutiny, by defusing difficulties and heading off crises.
The dedication and expertise she has exercised have enabled Sara to forge unrivalled relationships with key players throughout the media industry – journalists (from showbiz correspondents to editors of magazines and newspapers), broadcasters, commissioners and producers, together with TV and radio bookers – putting her in a pre-eminent position to manage successful PR campaigns.